Digital Marketing Specialist

INDEAVR is a technology services company focused on the Digital, Data, Cloud and Advanced Software Engineering expertise. We provide services and craft strong R&D practices for some of the world’s most innovative companies.

INDEAVR believes in cultivating a trusted and collaborative environment that empowers talented and hardworking people. In proving to them that they are valuable. That it is of the utmost importance to put effort into learning and enduring the fights one has ahead in building their own sense of self-worth. That good things take time and start with small beginnings.

Be Long-Term Smart. Choose INDEAVR.

We are currently looking for a Digital Marketing Specialist for our Data Strategy Services department. The ideal candidate will be passionate for solving complex business challenges by creating and tracking customer journeys, implementing tagging methodologies, establishing and tracking relevant KPIs and metrics. The Digital Analyst will be part of a dynamic consulting team that works across multiple industries and business functions.

Some of your responsibilities will be to:

• Develop and maintain comprehensive customer journey maps, analyzing user behavior across multiple digital touchpoints.
• Implement and manage tagging technologies ensuring accurate and consistent data tracking.
• Collaborate with cross-functional teams to establish and track relevant KPIs and metrics for each stage of the customer journey.
• Understand and utilize various tagging methodologies, such as custom events, data layers, and triggers, to optimize data collection and analysis.
• Continuously improve data quality by troubleshooting and resolving tagging issues, as well as recommending enhancements to the data collection process.
• Provide insights and recommendations to improve customer experience, engagement, and conversion rates based on data-driven analysis.
• Stay up-to-date on industry trends, best practices, and emerging technologies in digital analytics and tagging.
• Work with the project team to derive insights, conclusions and recommendations.
• Coordinate activities with client’s project team.
• Present findings in an impactful and easy to understand manner

What we look for:

• Degree in a relevant bachelor or master program (preferably from a program with quantitative coursework)
• Strong analytical skills
• Demonstrated ability to solve complex problems using a combination of business understanding and data analytics
• Knowledge of data collection, extraction and manipulation techniques
• Experience with a TMS (Google Tag Manager/Adobe Launch/Matomo/other) and Analytics services
• Understanding of consent management and experience with CMP (OneTrust/other), would be considered an advantage, but is not a prerequisite
• Experience with CMS (Drupal) would be considered an advantage, but is not a prerequisite
• Strong work ethic, intellectual curiosity and talent
• Excellent communication skills; ability to establish and maintain effective working relationships with clients and INDEAVR personnel
• Self-motivated, proactive, and able to work independently or as part of a team.

INDEAVR will provide you with:

• Busy, dynamic and involving workday
• Experience and performance-based remuneration package
• Direct financial and mentorship support for professional and personal development
• Opportunity to work within a culture that stimulates knowledge and experience sharing

INDEAVR is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment regardless of race, color, religion, gender, national origin, and age.

The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all job duties performed by the personnel so classified.

If this opportunity is the challenge you are looking for, please send us your CV. Confidentiality guaranteed.